First Edit

On Sunday 18th i will be shooting the performance part.

1# - 0.00 – 0.06: Medium close up of a girl & boy sat on the floor watching the music video on a TV. The guy then puts his hand on the girls hand.

2# - 0.06 – 0.12: Close up of the TV, camera then zooms into the video.

3# - 0.12 – 0.14: From TV it fades into the band performing

4# - 0.14 – 0.20: Close up of drummer performing, possibly slow motion the zooms into his face.

5# - 0.20 – 0.26: A wide shot of the band performing.

6# - 0.26 – 0.40: Medium close up of the lead singer.

7# - 0.40 – 0.51: Shot of singer walking towards the camera followed by the rest of the band, a pair of glasses then get thrown at one of the members

9# - 0.55 – 0.58: Full body shot of girl holding a broken heart

11# - 1.03 – 1.06: Wide shot of band performing.

16# - 1.31 – 1.35: Longshot of band standing outside

17# - 1.35 – 1.39: Close up shot of singer

18# - 1.39 – 1.42: Full body shot of girl holding a broken heart

22# - 2.08 – 2.11: Close up shot of drummer performing

23# - 2.11 – 2.25: Wide shot of a group of people miming the words

24# - 2.25 – 2.35: Close up wide shot of guitarists performing

28# - 2.45 – 2.48: Shot of boy and girl at Hessle foreshore, fade into boy holding photo

29# - 2.48 – 3.10: Wide shot of band performing, in front and behind shots

30# - 3.10 – 3.24: Full body shots of vocalist

31# - 3.24 – 3.28: Full body shot of vocalist, video ends, band walks away, and then the shot blacks out

 

In this video, there is a shot of the lead singer from a day to remember shouting down the lyrics on a phonebox, this gave me the idea of my actor in my video to do the same.

Photos of Cast and Locations

Cast

For my band members in my music video, i asked them to wear black skinny jeans as this is what the majority of artists wear for the genre. I also said to them they can wear band t-shirts, named clothing DropDead like the picture above, and big shoes. The majority of my band members have medium length hair so i asked them to just mess it up.

This is the lead singer out of Bring Me The Horizon, this is the type of clothing i want some of my band members to wear as its known by the people who are into the rock genre.

This is the drummer in my band, because a lot of my shots include the whole of my band there will not be many close ups of him.

A lot of band members tend to wear band vests on stage because it can get quite warm in venues so one of my members will be wearing a vest.

Hairstyles

Locations

Shot 1. Phonebox                                                    

Shot 2. Phonebox                                                     

In this shot of the phonebox, originally i wanted an old telephone box that was white,  but i tried shooting through the windows, but the windows had condensation on them. Although i would of liked the look of an old phone box, this shot worked quite well as its just a more modern version and i shot whilst someone was holding the door.

Shot 3. Forest                                                          

Shot 4. Forest                                                          

Shot 5. Forest                                                          

In these shots were there are a lot of trees, i thought this would be a good area for were to do the car shot because it looks like a private area and the couple in the car were having a personal moment(argument)

Shot 6. Humber                                                        

Shot 7. Humber                                                        

Shot 8. Humber                                                        

For this shot this is the exact shot i pictured that i would like to bei n my music video, as the son is shining on the river and you can see most of the humber bridge. In the shot there will be two people stood together holding hands in the middle.

Second Filming Session

10# - 0.58 – 1.03: Full body shot of the guy in a phone box shouting down the phone the lyrics

14# - 1.25 – 1.28: Medium close up of girl looking in mirror

20# - 1.47 – 1.54: Medium close up of girl and boy sat by a pond then kiss

25# - 2.34 – 2.38: Wide shot of girl and boy wrapped in Christmas lights

27# - 2.41 – 2.45: Boy sat in car arguing with girl

On day two of filming at first, i was planning on to go to hessle foreshore to shoot infront of the humber bridge, unfortunately the weather was really foggy so the humber bridge couldn't be seen through the camera, so i wasnt  able to shoot this shot. I also had to re-shoot a few shots from the filming session before because i wasn't happy with them.

First Filming Session

8# - 0.51 – 0.55: The boy holds a card with the lyrics on, and mimes words.

14# - 1.25 – 1.28: Medium close up of girl looking in mirror


15# - 1.28 – 1.31: Shot of the boy walking down the stairs

25# - 2.34 – 2.38: Wide shot of girl and boy wrapped in Christmas lights

26# - 2.38 – 2.41: Close up of boy hugging girl in a field

Script

1# - 0.00 – 0.06: Medium close up of a girl & boy sat on the floor watching the music video on a TV. The guy then puts his hand on the girls hand.

2# - 0.06 – 0.12: Close up of the TV, camera then zooms into the video.

3# - 0.12 – 0.14: From TV it fades into the band performing

4# - 0.14 – 0.20: Close up of drummer performing, possibly slow motion the zooms into his face.

5# - 0.20 – 0.26: A wide shot of the band performing.

6# - 0.26 – 0.40: Medium close up of the lead singer.

7# - 0.40 – 0.51: Shot of singer walking towards the camera followed by the rest of the band, a pair of glasses then get thrown at one of the members

8# - 0.51 – 0.55: The boy holds a ca rd with the lyrics on, and mimes words.

9# - 0.55 – 0.58: Full body shot of girl holding a broken heart

10# - 0.58 – 1.03: Full body shot of the guy in a phone box shouting down the phone the lyrics

11# - 1.03 – 1.06: Wide shot of band performing.

12# - 1.06 – 1.09: Medium close up of the girl with her head down sat in a corner

13# - 1.09 – 1.25: Fades into a medium close up of band performing

14# - 1.25 – 1.28: Medium close up of girl looking in mirror

15# - 1.28 – 1.31: Shot of the boy walking down the stairs

16# - 1.31 – 1.35: Longshot of band standing outside

17# - 1.35 – 1.39: Close up shot of singer

18# - 1.39 – 1.42: Full body shot of girl holding a broken heart

19# - 1.42 – 1.47: Full body shot of the guy in a phone box shouting down the phone the lyrics

20# - 1.47 – 1.54: Medium close up of girl and boy sat by a pond then kiss

21# - 1.54 - 2.08: Whilst boy and girl are sat by the pond, the band runs into the shot and sings

22# - 2.08 – 2.11: Close up shot of drummer performing

23# - 2.11 – 2.25: Wide shot of a group of people miming the words

24# - 2.25 – 2.35: Close up wide shot of guitarists performing

25# - 2.34 – 2.38: Wide shot of girl and boy wrapped in Christmas lights

26# - 2.38 – 2.41: Close up of boy hugging girl in a field

27# - 2.41 – 2.45: Boy sat in car arguing with girl

28# - 2.45 – 2.48: Shot of boy and girl at Hessle foreshore, fade into boy holding photo

29# - 2.48 – 3.10: Wide shot of band performing, in front and behind shots

30# - 3.10 – 3.24: Full body shots of vocalist

31# - 3.24 – 3.28: Full body shot of vocalist, video ends, band walks away, and then the shot blacks out

Costume

Band:
Jeans
T-shirt/Hoodie
Trainers

Boy:
Jeans
Band T-shirt
Vans

Girl:
Dress
Skirt/Top
High Heels
Shoes

Animatic

Prezi

Music Video on Prezi

Audience & Genre Go Animate

GoAnimate.com: audience and genre by charlees0011756

Like it? Create your own at GoAnimate.com. It's free and fun!

Audience statistics for chosen song

This band 'A Day To Remember' are more popular in the USA and between the ages of 13 - 17 who are male.

Storyboard

Identify the conventions of your chosen genre, illustrate with examples

My chosen genre for my music video is rock, there are many different sub genres for rock which is divided into a more specific category, and the particular genre my music song is, is popcore/metalcore. The reason that this band are a mix of sub genres is because they have a variety of different songs, so it is hard to put them into a certain category.

  One of the main conventions of a rock video is that they tend to have both narrative and performance.  The narrative tends to show a romance between the lead singer and a girl, or action based. Whereas the performance tends to be just the band with an audience performing to them, either at a concert or in a room or either just themselves are playing to the camera.

  Through seeing a lot of rock music videos I have noticed that the setting were bands play are, maybe performing at a gig, or maybe a small room. It is quite rare that bands play outside, although the song ‘Karma’ by ‘Parkway Drive’ is filmed on a beach in Australia.  An example of a band playing to a lot of people at a concert is the song ‘Anthem’ by ‘Bring Me The Horizon’. Also they could be filmed on just a stage, or a recording studio.

  Bands may use transport throughout their video for example if the video shows that the band are going back to school, they may use a school bus, for example the song ‘Situations’ by ‘Escape The Fate’. Also tour buses or band vans may be used.

As Rock bands play their instruments it is vital to have performance in their video, this then shows us the main props such as guitar, bass, drums etc. Other props that are used are microphones, speakers, amps, alchohol, cigarettes, posters, or any other instruments.

  Rock bands tend to have themselves featured in their video, because this then advertises themselves to the audience.  Other main characters are at least to have one girl they can focus on throughout the video. Certain bands also like to feature other famous bands/artists like in the song ‘Dammed If I Do Ya’ by ‘All Time Low’ feature ‘Tom Delonge’ from ‘Blink 182’. Also the song ‘All I Want’ which is the song I have chosen, by ‘A Day To Remember’ features many different bands from the same genre throughout the music video. `

  There are many themes that bands may use for their video such as teen angst, rebellion, romance, bullying etc. For example the band ‘From First To Last’ has an album called ‘Dear Diary, My Teen Angst Has A Body Count’. The theme I have chosen for my music video is romance, as a girl and a boy will be featured as well as the band.

  Fashion that rock bands tend to look like are that they have a long, scruffy hair style, they wear band t-shirts, shirts, hoodies, skinny jeans, vests, converse, skater shoes or trainers. Quite a lot of bands wear black to show

  There are different camera angles that can be used in a rock music video, these include close up’s of the singer, longshots of the whole band, close up’s of instruments, and also wide shots of the whole band.

  

Describe how you developed your skills in the use of digital technology for media production and evaluate how these skills contributed to your creative decision making. Refer to a range of examples in your answer to show how these skills developed over time

To produce my music magazine in AS, I used a range of digital technology to help me make it.  At first I had no idea how to use the technology that was used on the laptops but the ancillary task helped me to learn a lot and progressed whilst producing my coursework.

The first piece I had to produce was an advert for perfume, and because it was my first time using some of the technology such as Photoshop it didn’t go very well. I got my ideas from TV adverts and advertisements in magazines which helped me to come up with a creative idea. The ancillary task was a college magazine, this also did not go well as I still wasn’t used to the tools in Photoshop, but it gave me time to experiment to get ready for the real coursework.

 Through my first year doing media, I attended a lot of gigs, which then I took my camera to take photos of the artists, I was not using photography skill because I was taking the photos not accurately but some of the photos did look really good, so I was able to use them within my magazine.  Because I took a lot of photos, on the contents page I was able to make up page names because the photos I took gave me ideas. When taking the photo of my model who was appearing in my magazine, this increased my photo skills because I had to decide what shots I needed and were to take the photos.  

When planning my research I looked at various different magazines on the internet and looked at a few proper ones. The magazines that gave me ideas to create mine were Kerrang and AP. Because I had access to these I was able to create a magazine that suited my genre.  Before this coursework, I already had known how to use the internet for years, but I was searching for different things this time so, I had to search a lot until I found the right information I was looking for.

Secondly I had to learn how to use Photoshop, because this was the main program I made my magazine on. I didn’t understand really how to use it at first, but our first practice task we had to do, helped me have experience with it before I started to make the real product, so it would not slow me down. I had to decide what font text I wanted to use¸ which was hard because I kept wanting to change it, and because I had access to the internet on a laptop I was able to use sites that gave me a various choice in different fonts. Deciding what the house style was going to be like was also quite difficult, but as I progressed using Photoshop it became easier. If I hadn’t of used Photoshop I wouldn’t have been able to have the house style design I had.  Before putting some work onto Photoshop, sometimes I had to use Paint which made it easier.  The main image on my front cover had to be Photoshopped because if not it would have made my magazine look quite tacky. This program also made it easier to change things I didn’t like on my coursework, because I did a lot of moving things around.

Whilst producing my coursework, I had to use blogger to make a blog¸ so I could post all my work in stages. At first I didn’t post a lot but then I got used to the idea that I had too, and carried on.  Blogger helped me so I could keep track on what stage I was up to and to keep my work organized.  This was a big help also because I could access this on any computer anywhere I was like at home, which I could keep up with my work and not get behind on it.

Whilst making this coursework, most of my time was spent on either a laptop or a computer, this is a major benefit because it meant I could get my work done a lot quicker, such as planning, and information was easier to find on the internet.

Prop List

- Drumkit
- Drumsticks
- 2 guitars
- 1 bass guitar
- 3 microphones
- posters

Cast List

Myself
Jack Fisher
Kory Watson
Arran Wedgner
Joe Robinson
Ash Mather
Dan Kent
Katy Deighton

A Day To Remember - All I Want

I have chosen to use this song for my music video.

I'm always screaming my lungs out 'til my head starts spinning
Playing my songs is the way I cope with life
Won't keep my voice down
Know the words I speak are the thoughts I think out loud

I like to keep things honest
I'm a safe bet like your life's staked on it, for real
I'd hate to keep you all wondering
I'm constant like the seasons, I will never be forgotten man

Let's leave no words unspoken
And save regrets for the broken
Will you even look back when you think of me?

All I want is a place to call my own
To mend the hearts of everyone who feels alone
Whoa, you know to keep your hopes up high
And your head down low
Keep your hopes up high and your head down low

Still got something left to prove
It tends to keep things movin' while everyone around me says
My last days are looming overhead
But just what the hell do they think they know?

I keep my head above the water
While they drown in the undertow
Let's leave no words unspoken and save regrets for the broken
Will you even look back when you think of me?
[ From: http://www.elyrics.net/read/a/a-day-to-remember-lyrics/all-i-want-lyrics.html ]

All I want is a place to call my own
To mend the hearts of everyone who feels alone
Whoa, you know to keep your hopes up high
And your head down low

All I want is a place to call my own
To mend the hearts of everyone who feels alone
Whoa, you know to keep your hopes up high
And your head down low

If you take it from me, live your life for yourself
'Cause when it's all said and done, you don't need anyone else
C'mon!

So let's get back to when everything seemed perfect
Not a worry in the world, tell me was this all worth it?
I get what I want so everyone's always judging me
I'm not afraid of anything, I've got the whole world in front of me

All I want is a place to call my own
To mend the hearts of everyone who feels alone
Whoa, you know to keep your hopes up high
And your head down low

All I want is a place to call my own
To mend the hearts of everyone who feels alone
Whoa, you know to keep your hopes up high
And your head down low

Keep your heads down low
Keep your heads down low
Keep your hopes up high
And your heads down low

Record Label: Smash It Records

Song names for the album

Album Name: Smiles With A Grudge
Band Name: Not Another Code Red

1. Dreams On The Rebound
2. Insults Will Get You Nowhere
3. Hardcore Heart
4. Just Another Riot
5. Smiles With A Grudge
6. Problems Are Cool
7. Nightmares Are For Girls
8. Getting High On Jokes
9. Life Without Regrets
10. Broken Answers
11. Weakness In An Elevator
12. Serious Rejections
13.All I want

Audience

My audience for the music video are, 15 -21 year olds who are into, pop rock, post hardcore and rock.

Research Video 3

Four Year Strong - It Must Really Suck To Be Four Year Strong

Four Year Strong is an American rock band from Worcester, Massachusetts, formed in 2001. The group consists of vocalists and guitarists Dan O'Connor and Alan Day, bassist Joe Weiss, and drummer Jackson Massucco. They have released Three studio albums with the latest, Enemy of the World, released on March 9, 2010. Their fourth album 'In Some Way, Shape Or Form.' is set to be released on November 8 2011

In this video, the artists have used various different people to lip sync their song, this is very effective because they are all dressed up differently and stand out. The very first shot is a medium wideshot of a guy stood against a wall with loads of graffiti on, this may give the audience an idea what type of people will be featured in the video. This video is mainly perfomance even though you see other people performing and not the band until the very end. All the way through the video it is the same shot all the way through, a tracking shot.  All the other people in the video who are performing are dressed up as American superheroes, luchadores which are mexican wrestlers or represent famous people.  The majority of the people in this video are male with the exception of a few females. Also i have noticed that there are very few people from different ethnicities. The band have used various props in this video such as microphones, guitar hero guitars, a blown up guitar and various different outfits. Throughout the video, gradually more and more people start to join the walk through the city. At the very end, all the people stand together and you finally see the band perform  with the guitar props. When the people sing to the band and raise their hand, it looks like they are worshipping Four Year Strong.

Research Video 2

Blessthefall - Hey baby, Here's That Song You Wanted

Blessthefall is an American metalcore band from Phoenix, Arizona, currently signed to Fearless Records. The band was formed in 2003 by guitarist Mike Frisby, drummer Matt Traynor, and bassist Jared Warth. Their debut album, His Last Walk, with original vocalist Craig Mabbitt, was released April 10, 2007. Their second studio album, Witness, with current vocalist Beau Bokan, was released October 6, 2009. Their third studio album, Awakening, was released on October 4, 2011.

Instead of this just being a music video, this is also a short film. This advertises the band, and may persuade people to buy the single, possibly including the video itself.  This video is mainly narrative because the whole video is a story and you do not see any performance.

At the beginning there is a tracking shot around the house to show, what mess happens after a stereotypical teenage house party also using closeups on the mess. The close up of the girls face, is done because it shows how angry the girl is when she finds out what has happened. There is a shot reverse shot between the lead singer and his girlfriend which you wouldn't normally get in a music video, as most videos are not a short film. The over the shoulder shot when two of the band member get into the red car shows what they can see from their point of view. At the end when there is the close up of the lead singer, and another band member, this shot makes it look like he is about to get married as he was originally going to be and not another band member. I have noticed that this short film, is like a proper film called 'The Hangover' because it has sort of the same storyline forgetting what they have done at a party and finding the pictures at the end.

Research Video 1

Bring Me The Horizon - It Never Ends

Bring Me The Horizon are a British metalcore band from Sheffield, Yorkshire, who formed in 2004. Bring Me the Horizon constits of Oliver Sykes as the lead vocalist, lead guitarist Lee Malia, rhythm guitarist Jona Weinhofen, bassist Matt Kean and drummer Matt Nicholls. They are currently signed to Visible Noise Records in the UK, Epitaph Records in the US and to Shock Records in Australia.

In this video when all the zombie people are running after the ambulance that Oli Sykes (main singer) is in, it represents all the fans/people that like/want Oli basically people who he faces in real life. Also when Oli is hovering in the clouds this could anticipate that he is in heaven. Also the video is very religious and the video is sort of like a short film with the narrative captions, beginning title of the song name the ending cast list.

The genre of this video is horror and religion, you know this because zombies/darkness and blood are just few of the conventions of horror movies. The ambulance which is in the video, is the only thing that is animated this is so the ambulance is able to move fast or slow as it wants and move anywhere.

History of the Music Video

A music video is a short film including a song, produced to promote the artist and the single. Music videos use a wide range of styles of film making techniques, such as animation, live action filming, documentaries, and abstract film. Some music videos mix different styles, such as animation and live action. A lot of music videos do not interpret images from the song's lyrics, making it less literal than expected. Usually in music videos artists lip sync and shot the video is shot separately beforehand, both are then edited together to make the music video. An example of this was The Animals's 1964 hit, House Of The Rising Sun. This high-quality colour clip was filmed in a studio on a specially-built set, with the group lip-synching.
 Supposedly music videos started on the BBC’s Top of the Pops in November 1975. The past decades of music video, whether seen on TV, in clubs or on the Internet, have presented numerous art works expressing the street life and fantasy lives of modern sub-cultures. Even though there were no home video reorders until the late 70s/early 80s, broadcasters were recording the TV programme on big 2 inch video tapes. In the 80's this is when music videos first started appearing on TV outside of Top of the Pops. Also there was another music programme on TV called The Old Grey Whistle Test which produced a number of videos made especially for the program throughout the 70s and early 80s.
  Throughout this period, directors and the acts they worked with began to explore and expand the form and style of the genre, using more sophisticated effects in their videos, mixing film and video, and adding a storyline to the music video.  In the late 1950s the Scopitone, a visual jukebox, was invented in France and short films were produced by many French artists.
   Before music videos were created, from 1965, The Beatles made short films which included some of their songs, this was because they were too famous so they couldn't perform everywhere were they were wanted, and it was easier for people to see them that way. They ranged from black and white in the earlier years, to colour when TV colour became popular. They then went onto releasing the single I am The Walrus which was the closest video they made to a music vide, also they were featured in a film A Hard Days Night which was full of comedy, dialogue and music sequences. Queen were also one of the first bands to record a music video, as they were not able to appear on Top of the Pops as they were on tour. They worked over two days and spent £4,000 and asked Bruce Gowers to shoot their latest single, Bohemian Rhapsody, on the relatively new medium of video tape, using editing. Many "song films" often referred to as "filmed inserts" at that time were produced by UK artists, so they could be screened on TV when the bands were not available to appear live
  The monochrome 1966 clip for Bob Dylan's Subterranean Homesick Blues filmed by D.A. Pennebaker was featured in Pennebaker's Dylan film documentary Don't Look Back. In 1981 the American music programme, MTV began a 24 hour day of music, first launching the single 'Video Killed The Radio Star'. In 1983, one of the most successful and influential music video of all time was the video for Michael Jackson's single, Thriller. Because it was nearly 14 minutes long, it cost $500,000 to film. In 1985, MTV launched the channel VH1, featuring softer music, and meant to cater to an older demographic than MTV. In 1988, the MTV show Yo! MTV Raps debuted, the show helped to bring hip hop music to a mass audience for the first time.
  The Australian TV shows Countdown and Sounds, both of which premiered in 1974, were significant in developing and popularizing the music video genre in Australia and other countries, and in establishing the importance of music video clips as a means of promoting both emerging acts and new releases by established acts
  In 2005 a video viewing site, YouTube was launched making the viewing of online video faster and easier, other sites that also do this are Google Videos, Yahoo! Video, Facebook and Myspace which uses similar technology. Because some of the videos were getting a huge amount of views, artists also use this to promote themselves and their songs.
  Unofficial, fan-made music videos are typically made by synchronizing existing footage from other sources, such as television series or movies, with the song. With the advent of easy distribution over the internet and cheap video-editing software, fan-created videos started to become popular in the late 1990's.

BRIEF

A promotion package for the realease of an album, to include a music promo video, together with two of the following three options:
- a website homepage for the band
- a cover for its release as part of a digipak (CD/DVD package)
- a magazine advertisement for the digipak (CD/DVD package)